artist development company operating out of sài gòn, việt nam by the way of los angeles, ca.

founder of >222world<, dru, grew up in a musical family – learning modern western music alongside traditional vietnamese music since the age of 5. his career started within the indie and alternative rock world, grew roots in the mid-2010s golden era of soundcloud, and has since worked between the pop, experimental, r&b, latin, and k-pop worlds.

current and past clients' works include: aespa, slayyyter, dorian electra, liz, feid, nct 127, isaiah falls, sir, aquihayaquihay, big soto, ian, yung bae, manila killa, krane, and more

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>HUB< FOR THE UDG

with efforts to strengthen the bridge between việt nam and the rest of the world, 222world and the >to be named< collective of artists, producers, and event promoters work to become the hub of the underground in việt nam.